April 8, 1973

Image from "The Top 25 Film Schools in the United States 2014."
Image from “The Top 25 Film Schools in the United States 2014.”

The extreme competition for a toehold in the entertainment industry makes it a major challenge. That, plus the fact a lot of people assume there’s nothing to it. Most people would never attempt to perform brain surgery or extract wisdom teeth because they’re not trained professionals – but when it comes to acting, writing, directing, everybody’s an expert. Some people are right, they’ve got what it takes. Most are wrong; they fail to realize the craft and hard work involved in making it look easy.

Me around 1973
Me around 1973

For years, industry experts have claimed that if you write a great script, it will be discovered but I disagree. I can’t prove it but I suspect a lot of great scripts die in the drawers of discouraged writers unable to get a read from somebody with enough power to help.

Link to a YouTube series by Michael Akkerman, one of my current students at Columbia. https://www.youtube.com/watch?v=ClffzUrRDXk
Link to a YouTube series by Michael Akkerman, one of my current students at Columbia. https://www.youtube.com/watch?v=ClffzUrRDXk

I got my big breaks from professors in college – notably Bill Froug and Shelly Lowenkopf – who liked my work and recommended me to agents. That’s my first advice to anyone who wants to break in. Take a class, impress the professor, make friends with him, her or anyone else with connections. The seminar’s bottom line advice was correct for its time –  networking (“hanging around”) and exuding confidence are your best bet.

Link to "Life as a Mermaid" a web series my current student Faith-Ann Bishop and former student Ryan Brennan have both contributed to. https://www.youtube.com/watch?v=KhhRQ8-sIZc&t=41s
Link to “Life as a Mermaid” a web series my current student Faith-Ann Bishop and former student Ryan Brennan have both contributed to. https://www.youtube.com/watch?v=KhhRQ8-sIZc&t=41s

To a certain extent, YouTube and other on-line venues level the playing field. If your short film goes viral, it doesn’t matter if you live in Kansas and don’t know a  soul in Hollywood. They’ll find you.

Marketing
Marketing & Branding are essential to success.

I hate the word platform but it can’t be ignored in today’s market. An ability to market and brand yourself is invaluable. These subjects weren’t taught when I was in film school and I’m not sure they’re taught today – but they should be.